The Portable Internet: What's With WiBro?

The Korea Times chose an interesting headline for an article today about the prospects for Korea's homegrown portable internet technology, WiBro, as it is known domestically, and Mobile Wimax internationally.  "Will WiBro Sizzle or Fizzle?"  Although this may appear brash, I'm going to predict that, in the long run, WiBro or something very much like it will sizzle.  Furthermore, there appears to be no serious downside to the efforts of Samsung and other Korean companies to push for international approval of a mobile internet standard that originated here. 

At this moment in South Korea's rapid evolution toward the ubiquitous network society, it is a safe statement that there are two desireable characteristics of the future media environment:

• It will provide broadband internet access via mobile handsets, PCs and a variety of other devices.  The term broadband internet, as used here, means speed, as in access speeds currently available in Korea, Japan and a handful of other countries.


• To the extent possible, it will be cordless or mobile. 

As things currently stand, the only reason most people would want to plug in a cord or a network cable in order to access the internet, is to achieve an adequately fast connection.   WiBro, aka Mobile Wimax will succeed because it offers both speed and mobility.   Perhaps we're getting ahead of the story here.  There are other countries and companies in the world that may be pushing for their own versions of the "portable internet," as WiBro appropriately dubs itself.  The most notable of these is LTE, which is still several years off.

WiBro has an informative English language web site.  It contains links to several other sites that may be useful for those closely following the development of these technologies, approval of international standards, and related issues.   One is the Wimax Forum.   Another is the Telecommunications Technology Association.   Also of considerable interest is Intel's view of technologies that will enable the portable internet.  

Korea to Strengthen Online Etiquette Education

Officials from the Ministry of Education, Science and Technology have announced plans to strengthen online etiquette education in South Korea’s grade schools. Currently students receive instruction on internet ethics beginning in the fourth grade. Starting next year, such instruction will be given in the second and third grades. According to the Donga Ilbo, “Twenty-two pages on Web etiquette will be included in ethics textbooks and supplementary teaching material. The chapter “My Friend, the Computer” will cover prevention of overuse and addiction to the Internet, and teach students to use polite words on the Web. The ethics textbook for fourth graders to come out in 2010 will have 20 pages on Internet etiquette. That for fifth graders to be introduced in 2011 will also contain 20 pages on preventing Web addiction.”

Will Convergence Lead to Free Voice Telephony?

In South Korea, internet telephony is poised for explosive growth over the next five years. As anyone who has experienced the convenience and economy of a service like Skype will already know, consumers are likely to go for internet telephony in droves. An article in today's Korea Times points out that the Korean government is expected to adopt number portability as early as next month. That policy will allow telephone subscribers to switch to cheaper VoIP services without changing their numbers and offer new possibilities for companies like Hanarotelecom, which has been struggling to strengthen its share in the saturated fixed-line market. Although Internet protocol television (IPTV), has been getting more attention in the Korean media, some analysts believe that VoIP offerings could make more of a difference in the competition between bundled services. The Korea Times article notes that "The local VoIP market was valued at about 255.2 billion won (about $251 million) last year, according to an estimate by IDC Korea, but forecasted to show an annual growth of about 53 percent for the next five years."

With the introduction of VoIP and IPTV services in Korea, the major providers are planning to bundle services and offer steep discounts. Some are expected to offer free calls between subscribers to their VoIP service. However, the article reports that KT is not planning to do so, "... fearing a massive drop in average revenue per user (ARPU)." In fact, market pressures may force KT to offer free calling sooner rather than later. South Korea seems certain to be one of the first markets in the world to test the viability of something many analysts have predicted: free voice telephony.