The Mother of All Search Functions

David Pogue of the New York Times made a point in his e-column today  that reinforces what I've said in earlier posts about search, specifically Google versus Naver .  He begins the column as follows.

"Today's e-column is nothing but a computer tip, but it's a biggie.  It seems obvious in retrospect, but I've got to tell you, it's totally rocked my world:  Use Google search for everything.  Let me explain."

Pogue then goes on to explain why it wastes time and effort to use the search boxes embedded in almost all web sites, when Google has already indexed everything on the web and you can get to where you're going faster by searching directly with Google.  He gives several examples of how it "used to be," before he discovered how Google works.  For example, "Used to be, when I wanted to consult Wikipedia, I'd go to Wikipedia.org, I'd click English; I'd click in the Search box; I'd type 'blu-ray', and click Search. Five steps. . . . . I've been totally wasting my time.  Google blows all of this out of the water."  I agree, and here in Korea the degree to which people begin to use Google, rather than relying only on Naver ,  will be an important indicator of the globalization process.

Google's Android Phone: What Will Samsung and LG Do Now?

With the release of the world's first Android phone yesterday by T-Mobile in the United States, following on the success of the iPhone in most of the world, Samsung, LG and other major players in the South Korean market should be prepared to act boldly.  Failure to do so could damage the efforts of these companies and others here to maintain a healthy share of the international market for mobile phones and other portable devices.

The iPhone and the Android make it very clear that convergence has already brought the internet experience to mobile phones, and consumers all over the world will be clamoring for these devices.  There will also be pressure for the leading mobile operators to provide high speed internet access at reasonable rates.  Here in South Korea, we still have the unusual situation that neither the iPhone nor the Google Android are available yet.   Clearly, many consumers would like to purchase one, or both of these phones, given the high levels of internet use here.   As a consolation prize, many are hoping, with me, that LG and Samsung will soon launch their own Android phones here.  Both companies are members of the Open Handset Alliance .

KT Launches IPTV Test Service

One of the most interesting aspects of the broadband digital convergence taking place in South Korea these days is the introduction of Internet Protocol Television (IPTV) service.   On Thursday, as reported in the Digital Chosunilbo, Korea Telecom started a test service of the IPTV, including realtime broadcasting of KBS1 and EBS.  Although the test is beginning with service for only 200 members, KT aims to secure at least 300,000 members by the end of this year, 1.1 million by next year and 3 million by 2011.